KoRo · Product Request Form

Product Name *

Required

Product Category *

Required

Type of Launch *

New Product Line Extension Pack Size Extension Resizing Limited Edition Recipe reformulation

Required

KoRo Reference Product *

Please add the product link

Required when Type of Launch is Line Extension

Existing SKU code *

Which SKU is being reformulated?

Required when Type of Launch is Recipe reformulation

Will the recipe reformulation trigger a new SKU code? *

Yes No

Required when Type of Launch is Recipe reformulation

Is this a Seasonal SKU?

Yes No

Project Complexity *

XS S M L XL

Required

Background *

Max 2 sentences — what is it and why do you think KoRo should develop this product?

Required

Targeted Consumer Benefits & Nutritional Claims ( - will be defined in concept phase)

Recommended Format

e.g. bulk / mono unit / multipack…

Additional Notes

Anything else you would like to add?

Request submitted!